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MG
Human

Head of Marketing Analytics Insights & AI Leader

Merck Group

Burlington, Massachusetts, US, 01803 aijobs Today
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Skills & Keywords

AI GovernanceAgent OrchestrationArtificial IntelligenceAttribution ModelingBICRMCustomer ExperienceData ArchitectureData GovernanceData LineageData PrivacyExperimentation

Job Description

Accelerate analytics adoption with change management and training; Build scalable data products and analytics services; Define marketing analytics data architecture roadmap; Deliver actionable dashboards and end to end analytics products; Deploy flagship AI use cases for VOC automation and personalized experiences; Establish AI governance for marketing; Lead AI centered marketing analytics operating model as data product factory; Own full product lifecycle for data products and AI driven insight

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